Training organisations are increasingly looking at expanding their reach into markets where they may face less tough competition. They expand by offering diverse qualifications to attract and serve new markets. Each qualification requires a tailored marketing strategy to attract different market segments.
Attracting New Markets
Since starting a blog about education, training and economic development issues in 2010, I’ve learnt extensively about how various markets search for information and what they find useful. I’ve seen how a range of content strategies are required before a natural, consistent traffic flow is established, ranking you on page 1 of google searches.
WANT QUICK, UNIQUE CONTENT TO ACTIVATE MARKET INTEREST?
A firm belief in education and training as an important driver of social and economic change, means I’m keenly interested in helping E&T organisations grow.
Don’t hire an expensive ad agency to develop your content! I have a special package for those who need a quick content boost or a start-up fuel injection.
Let’s attract web traffic to your site and increase sales possibilities
10 Posts for R 6 000
posts range from 300 – 800 words
posts are based on your current / projected training
digital copies of learner guides are required
organisations can send specific material (graphics, quotes, information etc) they want included in posts
includes SEO and social sharing recommendations